MTV Turning its Attention to Las Vegas for 2011 Spring Break

MTV, the cable network known for its massive teen appeal and yearly Spring Break specials, is taking its annual production to The Palms Las Vegas in 2011 for five days of partying and concerts.

This is the first time that the network has ever filmed in Las Vegas, as MTV looks to change up the vibe of their usual locations by making it an adults-only affair. MTV began the yearly tradition in 1986 but this is the first time that party-goers were required to be 21 years of age to take part in the festivities.

"Everyone's going to be 21 that will be at the pool," said George Maloof, Palms owner. "We'll make sure of that, have plenty of security. It'll be just like what we've always done, which is having respect for obviously our license."

Since many students don't turn 21 until their Junior or Senior year of college, Spring Break revelers tend to choose destinations with more-relaxed drinking laws, such as Mexico where the legal drinking age is 18.

"With our brand, it's a natural fit. We've always attracted the younger crowd and we've always been on the cutting edge of culture," said Maloof.

MGM RESORTS INTERNATIONAL, which runs a total of 10 properties on The Strip, is estimating a 20% increase in visitors during the Spring Break period and they will entertain visitors with top acts like Cee Lo Green and The Ting Tings in front of Luxor.